When pedestrians are involved in a collision, the most common contributory factor is failing to look properly. This is often in instances where pedestrians are distracted by using a mobile phone or listening to music.
Pedestrians make up about 24 per cent of road deaths – second only to people in cars.
In 2018, 40% of Greater Manchester killed or seriously injured pedestrian casualties involved failing to look.
Be safer as a pedestrian by keeping your head up and paying attention to your surroundings.
See advice from the Royal Society for the Prevention of Accidents - RoSPA (opens in new window) and the Government (Think!, opens in new window).